diff --git a/VERSION b/VERSION
index cef639ac03..f769d499ed 100644
--- a/VERSION
+++ b/VERSION
@@ -1 +1 @@
-2.4.0 0.0.devel
+2.5.0 0.0.devel
diff --git a/lib/ansible/release.py b/lib/ansible/release.py
index e38da10d35..e19d40e1f2 100644
--- a/lib/ansible/release.py
+++ b/lib/ansible/release.py
@@ -19,5 +19,5 @@
 from __future__ import (absolute_import, division, print_function)
 __metaclass__ = type
 
-__version__ = '2.4.0'
+__version__ = '2.5.0'
 __author__ = 'Ansible, Inc.'
diff --git a/packaging/release/vars/versions.yml b/packaging/release/vars/versions.yml
index d820176dd1..b5dcd084e8 100644
--- a/packaging/release/vars/versions.yml
+++ b/packaging/release/vars/versions.yml
@@ -1,4 +1,8 @@
 versions:
+- "2.5":
+    code_name: "Kashmir"
+    releases:
+    - "0": TBD
 - "2.4":
     code_name: "Dancing Days"
     releases: